Johnnie Walker is one of the most iconic alcohol brands in the world, owned by Diageo. The trademark was established by John Walker in 1820. His children continued the business and the company has grown steadily to become one of the most important Scotch whisky brands in the world today. At beginning of 20th century was established the different color labels, red, black, green, gray and blue. Red label is the youngest and cheapest blend, aged the minimum of 3 years. It’s the most sold scotch whisky in the world, blended from over 30 different malt and grain whiskies. A 50cl bottle cost around 10€.
Red Label is probably just what whiskey has been during the it’s history; strong, harsh and burning spirit. Nose has apple, bit malt, oak and peat smoke, which reminds a bit of ash trash aroma. Taste has apple, toffee, spices, peat smoke, oak and typical grain whisky aromas. It’s unpleasantly strong neat, adding ice is more tolerable but still not a huge enjoyment. Red Label is meant to be a mixer, like the producer also says on their homepage, with tens of different cocktail recipes. So adding some ginger ale or coca-cola it’s a decent whisky, at least it has enough complexity and flavors than the cheapest scotch on the shells.